TapIn, the platform powering real-world digital experiences, today announced the launch of its newly redesigned website — a major evolution of its digital presence and a reflection of the company’s growing product capabilities and market expansion.

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TapIn introduces a new, scalable way for businesses to capture real-world data, generate insights, and deploy instant, tap-powered digital experiences.

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TapIn was created to solve a fundamental gap in modern technology: while businesses have platforms for websites, email, and digital campaigns, the most valuable touchpoint — real-world, in-person interaction — has remained largely invisible. Until now, these interactions have relied on outdated tools like printed materials, QR codes, and kiosks that create friction and fail to capture meaningful data.

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TapIn replaces that entirely with a simple interaction: a tap.

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Using NFC-enabled TapPoints, TapIn allows users to instantly access personalized digital experiences by tapping their smartphone — no app downloads, no scanning, and no waiting. Each tap generates a secure, one-time session, creating a verified, real-time record of engagement that businesses can use to drive insights, automation, and follow-up actions.

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“This launch represents the next chapter for TapIn,” said Joel Edgerton, Co-Founder & CEO at TapIn. “We’re making it incredibly simple for businesses to turn real-world moments into measurable digital experiences.”

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The redesigned site introduces an improved user experience, with clearer understanding, faster navigation, and a more direct path to getting started with TapIn. At the center of the new experience is TapIn’s AI-powered Experience Builder. Visitors can now instantly generate and preview a fully customized digital experience page by entering a website URL, demonstrating how quickly TapIn can transform existing content into a tap-enabled journey. 

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The website will soon introduce structured pathways for TapIn’s core markets, including corporate sales, museums, retail, restaurants, short-term rentals, events, campuses, workplaces and more. Each will showcase how organizations can replace traditional engagement methods with TapIn’s tap-first model, driving higher participation, better user experiences, and more actionable data.

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Unlike traditional digital tools, TapIn is built around the concept of “proof of presence” — capturing real-world interactions as verified digital signals. As businesses increasingly adopt AI and automation, the need for accurate, structured, and real-time data has become critical.

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“Most systems today rely on incomplete or inferred data,” said Michael Jones, PhD, Co-Founder at TapIn. “TapIn captures what actually happens — in real life, in the moment it happens.”

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As digital channels become more saturated and less trusted, real-world interactions are becoming increasingly valuable. TapIn sits at the intersection of physical and digital, enabling businesses to turn in-person engagement into measurable, scalable, and actionable experiences.

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The new TapIn website is now live at www.tapin.me.